You've seen Pimp My Ride, now it's time to pimp your bike – and without a forty-something man who talks like a rapper in sight.
Bike insurance and breakdown bods, ETA, have taken a standard, single-speed Charge Plug two-wheeler and pimped it beyond all recognition. After stripping the frame, polishing it and plating it in copper, it's been finished in 24ct gold. Not the ideal substance for something you could end up using to haul yourself up steep hills and through rush hour traffic but it sure looks the business – if you spend your spare time chillaxing with P Diddy.
